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avatar for Vanessa Wilburn

Vanessa Wilburn

IBM
Content Strategist, Cloud Offering Management
Austin, TX
As a Content Strategist for IBM Cloud Offering Management, I deliver the content experience in the form of web-based information, user interfaces, product manuals, and other self-service information. I design and run usability tests to assess how users experience "content on the glass."​ The design work includes user flows, personas, prototypes, and taxonomies. Content analytics are my passion, using tools such as funnels, heatmaps, SEO, and traditional web stats. Moreover, I've performed duties as a Project Lead, Technical Lead, and Technical Editor in support of IBM software.
Sunday, May 15
 

5:30pm

7:00pm

 
Monday, May 16
 

8:30am

9:45am

1:00pm

2:15pm

3:45pm

 
Tuesday, May 17
 

8:30am

9:45am

11:00am

1:00pm

2:15pm

3:45pm

 
Wednesday, May 18
 

8:30am

9:45am

11:00am