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Design & Testing [clear filter]
Monday, May 16

9:45am PDT

Responsive Content: Beyond the Basics, Using CSS
Building responsive content has traditionally been a rather technical process. While modern authoring tools can make the process easier by leveraging modern frameworks, sometimes you need to dig deeper. In this session, Mike will demo how CSS style properties can be used in conjunction with modern responsive frameworks to give you total content control. We will start with some of the fundamentals of responsive design such as an overview of media queries and an introduction to just how frameworks make building responsive content easier. After this introduction, we will then focus on controlling specific content behaviors using CSS when this content is in a responsive framework.


Mike Hamilton

VP Product Management, MadCap Software

Monday May 16, 2016 9:45am - 10:30am PDT
Grand A/B

1:00pm PDT

An Extreme User-Centric Approach to Kiosk Writing
Kiosk users have needs that are more demanding than other channels. Many businesses use self-service kiosks to reduce costs, but unfortunatley many kiosk applications were designed without understanding these users, which is crucial to successful writing. This presentation proposes an extreme writing approach that aims to raise the awareness of kiosk users’ characteristics, but also demands highly disciplined writing in this environment. Even if you don't design applications for kiosks, you can adapt these writing styles to enhance communication with users and become a better information architect.

avatar for Yu-kwong Chiu, PhD

Yu-kwong Chiu, PhD

Senior UX Designer, Sabre
Have you ever used a self-service kiosk, but somehow you ended up in frustration? I would like to invite you to attend my session on designing self-service kiosks. I know you’re most likely not a kiosk writer. But you are definitely a kiosk user - more so than you know. Come learn... Read More →

Monday May 16, 2016 1:00pm - 1:45pm PDT
Grand C/D

1:00pm PDT

From Fred Flintstone to George Jetson: Creating Tension in Training Increases Adoption
The objective of a good training program is adoption and excellent field execution. Whether we create video, user assistance, classroom training, or documentation, what we really want is users to do an excellent job with minimal effort and no mistakes. This presentation is about how to use a combination of traditional training deliverables and old school psychology to gain user buy-in and achieve a successful launch. We’ll talk about how to use cartoons and countdowns to ensure that users seek out training and have a stake in adoption and field execution excellence. Good training is about building the right relationship and less about the deliverable.

avatar for Viqui Dill

Viqui Dill

TechComm Leader, American Woodmark
An engineering graduate from Virginia Tech, Viqui is happiest as a small group worship leader or surrounded by singing kids at Vacation Bible School. She works as a Technical Writer for American Woodmark in Winchester. Viqui loves being in the STC #TechComm community and volunteers... Read More →

Monday May 16, 2016 1:00pm - 1:45pm PDT
Platinum 1

2:15pm PDT

Help Begins with the GUI: TC Meets R&D
Do you ever feel that you are stuck “perfuming the pig” (or writing user assistance for a terrible interface)? Are you embarrassed by poor usability or sloppy mistakes in your company’s products? The truth is that text in the interface is content! And who are the content experts if not us? In this session, learn how to map your linguistic and usability skills to early prototypes, help developers map functionality to user personas, plus edit text strings for correctness, accuracy, consistency, and usefulness. Join us to build on your linguistic and UX (usability) skills and help developers create better software in order to create an interface that requires less Help and fewer awkward explanations.

avatar for Leah Guren

Leah Guren

Owner, Cow TC
Let's talk about writing, editing, UX, L10N, and more. I've been in TC since 1980 so I'm ready to swap stories from the trenches!

Monday May 16, 2016 2:15pm - 3:00pm PDT
Grand C/D

3:45pm PDT

Preparing Legacy Help Projects for Responsive Design
Do you have legacy help projects that are still valid and that you want to make responsive? The problem is that old projects were often created in ways that break responsive design. How do you fix those problems? In this practical session, we’ll look at the technical concepts of responsive design and a “mobile first” design philosophy and its effect on content. Topics include eliminating local formatting with styles and a CSS, relative image sizing, CSS float to position images, and changing wording for different screen sizes. At the end of this session, you’ll know how to deal with the most common responsive design problems in legacy help projects.

avatar for Neil Perlin

Neil Perlin

President, Hyper/Word Services
Neil is an internationally-known online content consultant for companies from startups to F100. He ran the Bleeding Edge at the Summits and was an Intercom columnist for 15 years, and is a 2010 STC Fellow. He is the author of three courses on Flare and RoboHelp for Lynda.com. Neil... Read More →

Monday May 16, 2016 3:45pm - 4:30pm PDT
Platinum 1
Tuesday, May 17

8:30am PDT

Use Usability Testing and Enhance your Documentation with Feedback
Usability testing for your documentation offering is more than asking people if they can get through a procedure successfully. This presentation discusses how to implement usability testing standards in-house, how to write different tests, and how to use the results to enhance your documentation offering. You’ll also learn how to gain buy-in for conducting usability tests and how to gather a pool of usability test candidates. We'll present the concepts in terms of a case study to further show how to implement feedback into your documentation.


Dave Bachmann

Senior Technical Writer, kCura
I've been a technical writer for the litigation support software kCura in Chicago for over six years. In that time, I've documented a number of different products and features that range in complexity from those requiring a simple click of a Go button to those requiring diagrams to... Read More →
avatar for Mandy Morgan

Mandy Morgan

Technical Writer, kCura
Mandy works as a technical writer for an ediscovery software company in Chicago, Illinois. She's received both a bachelor's and master's degree in technical writing from Missouri State University. Her master's thesis focused on document usability particularly for patients diagnosed... Read More →

Tuesday May 17, 2016 8:30am - 9:15am PDT
Platinum 1

9:45am PDT

Do More with Less and Increase your Return on Content (ROC)
Documentation teams are constantly asked to increase efficiency in content development, translation, and maintenance. We all know that budgets are not increasing. In fact, more than 70% of our survey respondents said that they are not. Many of us have to face a reduction in headcount as well. At the same time, the demands on today's technical communicator are ever increasing. On an average, a tech comm professional is working with more than four languages and cater to a plethora of devices and formats. So there is extreme pressure on us to our jobs more efficiently. This session emphasizes three basic levers of technical communication, which if exercised in tandem can bring huge benefits to the business:                
* *Lean content creation: Data-driven prioritization can help content authors to do more with less.
* Closing the feedback loop: Follow the Create - Measure - Learn cycle and fix the burning issues to enjoy higher ratings.
* Engaging the end users: Showing some empathy toward the most important participant in the value chain works wonders.

avatar for Abhishek Jain

Abhishek Jain

Product Manager, Adobe
Abhishek Jain is Product Manager at Adobe Systems, India, where he manages the Technical Communication line of products (FrameMaker, RoboHelp and Technical Communication Suite). He is responsible for product strategy and roadmap, partner ecosystem management, and customer relationship... Read More →

Tuesday May 17, 2016 9:45am - 10:30am PDT
Grand A/B

1:00pm PDT

Customer Experience (CX)--Come Join the Party
Customer Experience (CX) is more than a buzz word. It's key to remaining relevant and adding value to your employer or business. Come and see how you start the CX discussion (as it relates to technical communication), put together and deploy a strategy, and then measure results. If you're doing CX already, come and challenge others, share your secrets, and disclose your stories. This session promises food for thought, a party hat of laughs, and a hope that you can get your CX party started when you leave the room.

avatar for Pamela Noreault

Pamela Noreault

Solutions Architect, SDL, Inc.
Pam has over 20 years of experience in technical communications, education, and management. She specializes in content strategy, customer engagement, content conversions, and social networking strategies. She has an undergraduate degree in education from The Ohio State University... Read More →

Tuesday May 17, 2016 1:00pm - 1:45pm PDT
Platinum 1

1:00pm PDT

The Attention-Comprehension Gap: An Integrated Approach to Usability Testing and Design
Join us to explore the idea of the attention-comprehension gap, which is an approach to information design that focuses on creating a balance between drawing user attention to specific content and their comprehension of that content. The objective is to present a new approach to usability testing and design that allows technical communicators to create materials that draw and hold the user's attention while conveying information effectively and easily understood. We will introduce how to create methods of assessing usability based on balancing these aspects of gaining user attention and assuring comprehension of information in a way that facilitates the effective design of different materials.

avatar for Kirk St.Amant

Kirk St.Amant

Professor, Louisiana Tech University and University of Limerick
Kirk St.Amant is a Professor and the Eunice C. Williamson Endowed Chair of Technical Communication at Louisiana Tech University and an Adjunct Professor of International Health and Medical Communication at the University of Limerick, Ireland. He researches international and intercultural... Read More →

Tuesday May 17, 2016 1:00pm - 1:45pm PDT
Grand C/D

2:15pm PDT

Seek and You Will Find: Taxonomy & Delivery
What can we do to help our customers sort through the sea of information available to them? How can they find that focused nugget of content that will help them complete their task at hand, solve a nagging problem, or make a purchasing decision? How do we ensure that an optimized customer journey and reduced customer effort are attained throughout customers’ content experience? Taxonomy drives faceted search, making search simple and effective, and increases chances to find answers on the first try. Fortunately, the standards and tools supporting semantic faceted search is now within reach. In this session, Joe Gelb will discuss the importance of a corporate taxonomy, outline the process for defining and testing it, and demonstrate its crucial role within dynamic publishing platforms, delivering focused content across all customer touchpoints.

avatar for Joe Gelb

Joe Gelb

President and Head of Business Development, Zoomin Software
Joe Gelb has over twenty years of experience helping enterprises implement, maintain and capitalize on structured content. At Zoomin, he has spearheaded the development of advanced technology solutions for dynamic content delivery. Prior to founding Zoomin and Suite Solutions... Read More →

Tuesday May 17, 2016 2:15pm - 3:00pm PDT
Grand A/B