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Tuesday, May 17 • 3:45pm - 4:30pm
The Future is Now--How Technical Documentation is Changing to Technical Communication

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In this presentation Stefan Gentz will talk about the change from technical documentation to technical communication, intelligent information, Industrie 4.0, and what this means for technical writers. Today, customers interact with technical content in new ways and customer expectations have changed dramatically. The industry is moving away from board manuals to heads-up displays, technical content is delivered with text to speech, and technical content consumption is no longer limited to humans. The quality and delivery of technical communication has a strong impact on brand recognition; it can have positive and negative effects. We need to rethink how and where we deliver technical content to customers, and how this affects business.

avatar for Stefan Gentz

Stefan Gentz

Global Evangelist, Technical Communication, Adobe Systems GmbH
As the Global Evangelist for Technical Communication at Adobe, Stefan’s mission is to inspire enterprises and technical writers around the world and show how to create compelling technical communication content with the Adobe TCS tools. Stefan is also a certified Quality Management... Read More →

Tuesday May 17, 2016 3:45pm - 4:30pm PDT
Grand A/B