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Tuesday, May 17 • 9:45am - 10:30am
Getting to the Core of Web Content Development

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Websites can be confusing tangles of links, images, and text. Come learn how a Web strategy team used an innovative method for developing Web content while collaborating with subject matter experts. This case study shows how we used technical know-how, marketing, and a simple worksheet to design and develop effective Web content for promoting programs of study at a community college. We will also see how to design a content outline with a simple worksheet and learn how to gain traction with stakeholder engagement and a commercial mindset. Join us to understand our core model and see the benefits of scaling up Web content development.

avatar for Roger Renteria

Roger Renteria

Web Content Administrator, Central New Mexico Community College

Tuesday May 17, 2016 9:45am - 10:30am PDT
Platinum 1